Stop by Brookfield Place from 12/19 – 12/24 for an interactive family-friendly experience that encourages visitors to explore Brookfield Place and hunt for Santa’s lost reindeers. Participants can walk around through this shopping destination, in search of virtual “magic snowflakes” that will help identify where the AR reindeers are located. Once you have found all of the reindeers, you can stop by the concierge booth to pick up a special prize. Don’t forget to admire the luminaries and stop by the ice rink for a full day of fun.

Step-by-step Instructions

• Visit Brookfield Place and search for snowflakes that are posted throughout the complex.
• Found one? Scan the QR code located on the center of the sign to launch bfplroundup.com
• Once the experience is launched, scan the snowflake on the bottom of the poster using your phone and a reindeer will appear!
• Collect all the reindeer and pick up a special present at the concierge.
• Prizes are also awarded to participants who post a photo of the experience on social media, and tag @bfplny!

To learn more, please visit their website HERE.